Many may have seen the new Champs Sports ads featuring New York Knicks guard Iman Shumpert, but here is a special look from the folks at Champs Sports.
Champs Sports and adidas Originals have teamed up to launch a first-of-its-kind, Tumblr-inspired advertising campaign featuring three of the most stylist athletes in professional sports. The concept: If a high-school teen’s Tumblr feed came to life, what would it look like?
The campaign features Iman Shumpert of the New York Knicks, Von Miller of the Denver Broncos and Damian Lillard of the Portland Trail Blazers. The soundtrack is “Higher Ground” by the hip-hop production duo TNGHT. (DJ/producer Hudson Mohawke, one half of the group, recently signed with Kanye West’s G.O.O.D. Music with assisting onCruel Summer.)
Here is a look at the 30 second television commercial:
Now here is a look at a 60 second online spot:
Finally here is a 15 second spot in which Shump appears solo: